Understanding the click-through rate for PPC

┬áIn the world of internet marketing, CTR stands for click-through rate. It is a metric that measures the number of click your ads have received against the number of impressions. Higher the CTR, better is the quality score, and lesser is your expense every time someone clicks on your ad. What is the click-through rate? […]

Payments Options As A Small Business Owner

With technology advancing every day, the small business owners have more credit processing options every day. More the popularity of reward-based credit cards is increasing, more and more people are getting attracted towards them. While there are many payment options available to you as a business owner, you can consider some of these to get […]